In 2014, a video created by a YouTube artist from Israel named Kutiman, featuring the vocals of Princess Shaw, went viral. Shaw, an amateur singer based in New Orleans, used her music as an escape and had always dreamed of making it big. Her sudden rise was documented by Israeli director Ido Haar, who set out to see if he could capture the exact moment when a video goes viral. He presented his documentary, Presenting Princess Shaw, last month at the SXSW and Miami Film Festivals. The film was recently picked up by Magnolia Pictures, and has been set for a May 27 theatrical and VOD release. Watch a trailer below, as well as the original viral video.