If you like jewelry, are good at crafts and have always wanted to be your own boss, starting up a DIY jewelry business could be your dream job! Designing jewelry has been a popular choice for many wannabe entrepreneurs, and with good reason. Jewelry has been worn for centuries, and there are so many varieties that there’s something for every taste. However, having ideas in your head and actually making them into real jewellery are two different things. Here are some ideas to help make your business dreams a reality.
Make a Business Plan
You can’t just start making jewellery you like and go and sell it. You need to get a grasp of your costs, your potential revenues, and what you need to do to make enough money to keep your business afloat. This means figuring out your expectations, and also figuring out what kind of niche or speciality you want to focus on. Sometimes it can help to stick with a niche at first so you can focus on a certain type of jewellery, and then you can branch out from there.
Source Your Materials
Once you know what your niche is going to be, you can then start deciding on what materials you need. For instance, if you want to design jewellery with a beach theme, then maybe you would want seashells or other beach items. If you are looking at designing high-class jewellery, then you will want more expensive materials. Your materials should match the type of jewellery you want to make and appeal to the customers to whom you are trying to sell.
Practice Makes Perfect
You might make the most beautiful jewellery in the world. However, if it takes you three days to finish one piece, you will have a hard time making enough money to justify keeping your business. First off, spend some time making a wide range of items before you officially open. This will give you time to hone your skills, find the most efficient methods, and have a stock all ready to go when you launch. If you decide to outsource your production, it is always good to have some examples to give to the manufacturer. That way they can get the details just right. Practice also means doing your research. Scour the web for articles and videos for techniques and tricks to help with the type of jewellery you make. You never know when you’ll come across the perfect solution to a sticky design problem.
Consider Your Extras
To make money, you need to be able to offer something different than what’s already out there. Your unique designs will go a long way towards that. However, having little extras that either customers can’t get at big stores, or that show that you can offer just as much as those big stores, will go a long way towards you building a loyal customer base. Consider purchasing a Trotec laser engraver for your business. It is an investment that will help your jewellery stand out in the crowded DIY jewellery marketplace. You don’t need to be an expert on how to use laser engraving to get started. You can pick it up quickly, and make beautiful custom engravings that your customers will love.
There are a few ways that going digital can help with your jewelry designing business. Firstly, there are websites that can help you design or adapt a design you already have. This can help get your creative juices flowing, and provide you with an easy way to edit them and make them perfect.
You can also go digital for selling your products. Use your local social media to find buy and sell groups, and post an ad to online classified sites. As your business grows, you can even develop an ecommerce website to grow your business and reach markets around the world. Content marketing and SEO can also help. Use data tools to easily track everything about your business so that you can be efficient and effective at getting your product in the hands of your customers.
In the digital times in which we live, there is no need to think small if you don’t want to. You can use your jewellery designing skills to have a side business for a few extra dollars, or you can try to grow into a big money-maker. The sky’s the limit.