Last week, A$AP Rocky unveiled some teaser images from his upcoming 90’s-inspired collection for GUESS jeans. The rapper had this to say about his collaboration with the denim giant,
“I just thought about my nostalgic childhood, with hip-hop and growing up in Harlem and the Bronx, and remembering GUESS played a big part in that. But kids these days have no knowledge of that. I just felt like it was necessary to tell them that GUESS was actually lit back in the day.”
GUESS recently dropped this teaser for the upcoming collaboration which features Naomi Campbell, a fitting choice for the a collection that draws inspiration from the era that gave rise to her supermodel status.
THE$E TWO 🔻 #GUESSGirl @NaomiCampbell + @asvpxrocky in #ASAP4GUESS for @thepop #GUESSOriginals (: Brianna Capozzi)
https://t.co/uGUCRztXIj
— GUESS (@GUESS) January 23, 2016
The full ad campaign is set to debut in POP Magazine. In case you missed it, check out some more images from the collection below.