Zoë Kravitz is YSL Beauty’s Newest Muse.

zoe kravitz


From Rihanna and Dior to Willow Smith and Chanel, young black talents are scoring relationships with major fashion houses left and right.

Actress and musician Zoë Kravitz is the latest to forge a major relationship, as she serves as the newest muse for YSL Beauty. Part of her role as muse entails sharing makeup tips, recommending products, and appearing in a new video project titled “Before the Light.”

“YSL has always been one of my favorite brands,” says Kravitz. “Their ability to combine the chicest of style with a raw edge has always been to me one of the best ways to express yourself through fashion and beauty. Nothing is forced, nothing is fake, but everything is bold, strong, and unafraid. I’m very excited to work with this legendary and timeless company.”